One of the most important things you can do to keep your website visitors coming back, is to build your email list.
Social media is great for keeping in touch with friends, but a solid email list is your ‘holy grail’ for website success.
Sure, you need a nice website that offers value. And of course, compelling webcopy is crucial. But with a kabillion websites on the internet ( kabillion is just a rough estimate 🙂 ) the likelihood of someone forgetting which website they visited last week is pretty darn high.
When you build your email list it allows you to stay in direct contact with people who’ve already shown an interest in what you’re offering. And by staying in contact with them, you ensure they won’t forget you.
